Recently I stumbled across this article by Kim Garst that provides some really good guidelines for your online business and setting up your website so that it is optimized correctly to earn a substantial online income.
Does Your Website Measure Up?
If you look around, all of the major name brands; top companies like Coca Cola and Victoria Secrets, celebrities like Michael Jordan and Taylor Swift, etc. are all represented on the Internet. Products, people, vacation spots, etc.; they are all there. Why? Because they know how important it is to be online because that is where people are! The truth is that the Internet is a gold mine if you understand how to use it to brand yourself and your business. Most business owners know that they must have a website to compete in today’s marketplace. They are aware that they need to establish their brand as reputable and desirable, and the best way to accomplish that is through the many options available online. However, many business owners do not realize that the first place to place their focus is on their website. Your website is your hub and all marketing efforts should expand and come back to this one location. A good website is the key to all online marketing. Read the rest of this entry »